The idea of “barcode” has been in the air long time over. Actually it is surrounding us everywhere, at every step literally, independently you like it or not. The iconography of the barcode happens to pop up quite often, and not only in architecture. The iconography seems to begin with the painting of a big barcode on a façade. Then there was AMO that designed a new flag for the European Union that transformed all national flags into a multicolored ‘barcode’. A more abstract version of the image is the Barcode House that MVRDV finished last year in Germany.
So, now we can see the realization of the idea in building. This project was created for St. Petersburg city in Russian by office Vitruvius & Sons. I’m sure you’ve guessed how building is called, that’s right! ‘Shtrikh Kod’what means Barcode exactly. The place is intended for building houses and shops, shops and shops.
“The center is located in a soviet residential area on the bank of the Neva River. Placed in a vast nameless square by the Volodarsky Bridge, formed by gray housing blocks. Vitruvius and Sons liven up this space by introducing a splash of color”, it reads on Mimoa.